Message Tab

The first step in a creating In App Message Content is to choose a template type. There are four different types of template for your In-App campaign, they are:

 

 A/B Testing

A/B testing can also be used with In-App campaigns. 

Having selected the A/B testing checkbox in the startup tab, you can create an entirely unique message for every variant you have selected.

Variant A

Variant B

 

Variant C

The example above demonstrates the differences possible between the messages in an A/B campaign.

Variant A is an In-App banner campaign.
Variant B is an In-App full screen campaign.
Variant C is an In-App modal view campaign.

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